One of the first questions we usually get from a person or company interested in video for business use is, “What are the video production costs associated with professional videos?”

The answer may surprise you: it can be remarkably affordable! However, video production pricing is determined by a number of variables, so generally you will not find a one-size-fits-all system of pricing like a commodity item such as a quart of milk. It’s more like buying a car, where there are differences in manufacturers and options so that your cost is really a function of what you want and need to do. You could also compare it to shopping for a surgeon, where you want the person that will do the best job.

Our video production crews typically consist of two technicians and cost $190/hr with a minimum of 3 hours for the shoot. Editing services are $125/hr. Scripting and other Pre-Production tasks are $100/hr. Therefore, a typical 2-3 minute corporate video production, from start to finish, can be expected to run somewhere in the neighborhood of $1,500-$4,000. With the addition of other premium video production equipment and services (including green screens, telepromptors, advanced lighting setups, high-end graphics, multiple locations, make-up technicians, scripting needs, etc.) the cost, as well as the value and professional appearance of the result, can go up from there.